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Research

Which American snack would be most successful in a Chinese market?

Understanding the Debate Over Natural Processed Versus Washed Coffees

Picture of Milk
Research

The Top Non-Diary Milks: Under Absence

Consumer preferences are ever-evolving and always surprising. We were interested to find

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Research

Drunk on Data: Finding the Optimal Recipe for a Manhattan Cocktail

Understanding the Debate Over Natural Processed Versus Washed Coffees

Gastrograph Flavor Wheel
Article

Why Conventional Product Testing Gets Flavor So Wrong​

Describing flavors in a way that’s useful for product development is tricky because flavors are complicated, and taste is a subjective experience. Con

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ice cream cones
Webinar

How AI Actually Determined the Best Non-Dairy Ice Cream

Consumer preferences are ever-evolving and always surprising. We were interested to find

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Drop IN CEO - Deb Coviello
Podcast

The Drop In CEO

Jason Cohen:Targeting Consumer Taste With Technology

Read our Whitepaper

Our double-blind validation study shows how Gastrograph AI outperforms traditional product testing.

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